Our goal is to support entrepreneurs that are truly committed to creating high-impact businesses that generate
financial, social and environmental value.We do this through our combined knowledge, network and years of experience in strategy, marketing, technology, branding and other areas.
For early stage entrepreneurs that need help with strategy, structuring their business, finding product-market fit and getting ready to raise funding, we offer an accelerator program with mentorship (office hours), guest speakers, weekly sprints and networking events.
Before and during the acceleration process, selected entrepreneurs will participate in a course covering subjects like macro-trends, shared value, integral theory, the lean startup method, branding, design and other topics. The course also has networking events with special guests.
The program involves mentoring hours with internal and external mentors on a broad range of subjects including strategy, marketing, programming, finance and other subjects. We also offer on demand meetings with mentors on specific subjects.
Pipa offers access to its extensive network that ranges from large companies, experienced professionals and top executives in Brazil and abroad. We already have close ties and partnerships with Google, Endeavor and Singularity University among others.
The program also includes a creative and inspiring work environment in Rio de Janeiro. Apart from having free access to this space, the venue promotes interaction and learning among the startups. We also offer free living space for entrepreneurs that are not from Rio de Janeiro.
For anyone that is interested in learning more about innovation in shared value business, we offer courses with modules that include:
Innovation, integral theory, shared-value, branding, design-thinking, lean start-up, strategy, macro-trends and more.
Contact us!Wanna talk with us?
Founding partner at Cria, an innovation consultancy and corporate venture incubator focused on creating shared value businesses. Dhaval graduate with a liberal arts degree in the social sciences from Harvard and the Graduate Studies Programat Singularity University (program created by Google and NASA). Dhaval was previously the Manager of Innovation and Enterprise at CDI, was the curator at TEDxSudeste and a mentor at Socialab. He is a member of the Sandbox Network, was a fellow at INK (in association with TED) and a Benjamin Trustman Fellow at Harvard.
Founding partner at Cria, an innovation consultancy and corporate venture incubator focused on creating shared value businesses. Florencia holds an MBA from the Haas School of Business at the University of California, Berkeley and more than 10 years of experience in the business world. Before Cria she worked at ABN AMRO, ECG and McKinsey where she focused on business at the bottom of the pyramid in Mexico, Bangladesh and India. Florencia also worked in the non-profit sector as the Director of Strategy at CDI in Rio de Janeiro.
Tiago is a serial entrepreneur having co-founded many companies including Espacio Digital, iVirtua, Eber Group and a venture capital fund called Warehouse Investimentos. As a consultant, he has worked with innovative organizations including Artemisia, CDI, Cria Global, Gestum, IDEAAS and Terra Cycle. Tiago graduated with a degree in law from Unisinos and holds two MBAs - with an emphasis in IT from FGV and finance from Ibmec. He believes in the power of technology and networks to change the world.
Felipe was co-founder of Makaha, an entrepreneur community, that was considered one of the 45 most promising startups in 2011 and was co-founder of SD438, the first fashion business accelerator in Brazil. Felipe has experience in entrepreneurship and innovation.
Marketing management post-graduated, with broad experience in business development and operations in B2B, retailing and financial markets. Working experience includes five year experience with venture capital funds having the opportunity to work both in the investor side, as assuming a executive positions in the investees when was necessary. In the segment of acceleration acted as COO of Startup Farm program.
Executive Director, Grupo Promon
VP of Innovation and Sustainability at Fleury
Founder of Osklen and Instituto E
Country Director, Google, Brazil
Managing Partner, Ideiasnet
Founders» More about the companies that created Pipa
Cria discovers, develops and implements shared value businesses. Cria has a strategy and innovation consulting division and a venture incubator focused on creating spin-offs and joint ventures with clients. Cria’s clients include Natura, Coca-Cola, Whirlpool, Rio2016, TIM and Fanta.
Tátil creates strategies, expressions and experiences for brands. It is one of the largest branding and design consultancies in Brazil with clients including Coca-Cola, Natura, Philips, EBX and the Rio2016 Olympics.
- I am an entrepreneur and have an idea that can change the world. How can Pipa help me?
We offer courses and an acceleration program. Find out more!
- How can I participate?
Check out the application process!
- I want to change the world and have a lot of ideas. Where do I start?
Cria offers a course to help you get initiated to the world of shared-value innovation and entpreneurship.
- Is the program just for Brazilians?
No. Entrepreneurs from the world over can participate in the course and the accelerator program as long as you (and your partners and employees) have the requisite legal status to do so in Brazil.
- How many people can I have in my team?
We are looking from companies with about 1-5 people. Software companies must have a partner with a software background and preferably a designer on the team as well.
- Where does the program take place?
Rio de Janeiro.
- Does the team need to be in Rio to participate?
Yes, for at least 2 days a week.
- Will I receive help in trying to find potential partners?
Yes, through the networking events, the courses we offer and through our social networks where you can post positions (Cria, Tátil, Perestroika and Engage).
- Is there a minimum age to participate?
Yes, we are looking for adults (18+).
- What stage of company are you looking for?
For the first cycle we are looking for companies that already have some form of revenue.
- Where and when can I present my project?
Due to the large amount of applications, we are only able to see the presentations that we select after the first stage of the process. The form on the site serves as the first stage and helps us select companies on a rolling basis. Participation in the program depends on the maturity level of the startups that are already being accelerated as space is limited.
- What happens after I fill the application?
If you are selected, you will receive an email with further instructions.
- What kind of financial investment will my company receive?
Depending on the phase that your company is in, we will invest upto R$20k. During the first cycle we cannot guarantee investment. This money is intended to be a stipend and not primarily as cash flow for the company.
- What else will I receive?
Our focus is on helping you create a business that will endure, create impact and be profitable. We will invest our time, energy, experience, network and knowledge inyou and your company. We believe that these resources, especially at an early stage, are much more valuable than cash. We want to help you create your company as co-founders and guarantee our mutual success. For entrepreneurs from outside of Rio, we have limited housing options available for free.
- What does all this mean?
Our team has a broad and deep range of experience covering areas like strategy, marketing, technology, sustainability, branding etc. This team will be your team, helping you on a weekly basis to solve your toughest challenges.
- I need more money for my company. Should I apply anyway?
Yes. If we think your project is amazing and you are selected, as co-founders we will try to help you raise more money.
- What are the key criteria for selection?
Above everything else, we are looking for ideas and people that can create impact through innovative, sustainable and profitable solutions. We focus a lot on the team, alignment with our vision, market potential and our ability to help.
- My needs are different from those of other entrepreneurs. How will you deal with that?
The program is extremely flexible and customized. There is a part that is common for all participants but the majority of the program is designed to be able to attend to specific needs.
- How long does the program last?
The program is flexible with a minimum of 4 months and maximum of 8 months of participation.
- What is the policy on intellectual property and confidential information?
From the moment that you fill the form, we will maintain all information confidential and there will be no transfer of intellectual property to us at any moment.